ABG Sundal Collier acted as sole financial advisor in connection with the SEK 578 million pre-IPO placement in Funnel

SaaS scaleup Funnel, the leading Data Platform for Marketing, today announces the completion of a pre-IPO placement raising SEK 578 million of primary capital. The investment is led by The Fourth Swedish National Pension Fund (AP4) and Stena Sessan, with participation from existing investors, including Balderton Capital, Eight Roads, F-Prime, Oxx, and Industrifonden.
Fredrik Skantze, CEO and Co-Founder of Funnel, comments: “The market has matured substantially since we founded Funnel in 2014. Back then, it was mostly ecommerce and app companies that cared about measuring digital marketing performance. Now, it is top of mind with virtually every marketing organization, which is evidenced by our truly global customer base and our strong growth. With AP4 and Stena Sessan we are bringing two large public market investors onboard, and we look forward to working with them as we prepare to take the company public.”
ABG Sundal Collier acted as sole financial advisor to Funnel in connection with the placement, and it represents the largest pre-IPO placement completed by ABG Sundal Collier in Sweden to date.